Sujal Foods Pvt Ltd - Nepal

Our Brands

  • Sujal Gum - Sujal Foods Pvt. Ltd.
  • Crave - Sujal Foods Pvt. Ltd.
  • Smart Lollypop - Sujal Foods Pvt. Ltd.
  • Lovebirds - Sujal Foods Pvt. Ltd.
  • Chocofun - Sujal Foods Pvt. Ltd.
  • Candy Man  - Sujal Foods Pvt. Ltd.
  • Rasilo - Sujal Foods Pvt. Ltd.
  • Eclairs - Sujal Foods Pvt. Ltd.
  • Fresho - Sujal Foods Pvt. Ltd.
  • CandyMan - Sujal Foods Pvt. Ltd.

Crave Candy - “ Kuppa khaum swad ma ramau”


Crave candy is a rich, smooth and creamy candy  from Sujal Foods Pvt. Ltd., brought specially for children providing them with delicious taste and satisfaction. Now Crave candy is re-introduced in fun full round and button shaped wrapped in beautiful new packaging expressing the wonder world of kids mixed with essence of richness in the candy. Crave candy is being launched with nationwide advertisement campaign with the theme called Kwapai Khau- swad ma Ramau. The campaign simply states that the candy is so good: just pop it in the mouth and  spell bound to wonderland.
 
Crave candy was launched in 2004 for the kids of the new generation who crave for novel taste and greater satisfaction. Crave Candy comes in two flavors—butter scotch and coffee. Butter scotch is crafted with perfect combination of real cream, butter and milk very alluring to kids. Coffee is made of a unique recipe of real cream and  real coffee confecting world class coffee candy with great satisfaction to coffee loving people. The candy comes at a very attractive price of just Rs. 1.
 
Previously available in oval shape, Crave candy has now been reintroduced in the market in round bottom fun full shape offering a pleasure of smoothness and fun of roundness. The packaging has also been changed as per the aspiration of kids being in fun full wonder environment where they can truly relate with rainbow and fun full shaped castle and towers mixing with richness of product. Overall product and packaging has truly met world class offering in a candy.
 
Crave candy is being introduced to the new generation kids with a nationwide advertising campaign with the campaign slogan “ Kuppa khaum swad ma ramau”. We have tried to capture the refreshing moment of kids after having crave candy. The ad shows a boy enjoying crave candy. The enjoyment of the boy is shown through his imagination of wonder land where colorful rainbow is in place with fun full castle and towers in a beautiful day. Big balloons are floating in the sky, and kids are in happy mood having fun in cycling and jogging. The advertisement also shows the richness and sweetness of crave candy through the creamy splash in both the butter scotch and coffee flavors. The product attributes Rich, Smooth and Creamy has also been incorporated in the advertisement.
 
Sujal Foods Pvt. Ltd., a subsidiary of Laxmi Group, has been manufacturing and marketing confectionery products since last four decades offering the best quality confectioneries and it is country’s number 1 confectionery company with a dominant market share. Company has been manufacturing international standard Wafers, Toffees, Candies, Bubble gum and Stick gum. Company owns the most iconic confectionery brands of Nepal: Chocofun, Sujal gum, Sujal Éclairs, Candyman, Fresho and Lovebirds in its portfolio that has been favorite of millions for many years.
 
Sujal Foods is confident that the younger generations kids who are filled with energy and creativity will certainly love crave candy in new outlook that is delicious enough to satisfy their taste and aspiration of being in wonderland.
 
                   



 

Sujal foods has launched an innovative new product called Chocofun Big fun at an affordable price of Rs10. Chocofun has been in the market since last 15 years with outstanding product offering adding enjoyment  amongst all ages in all parts of the country. True to its name, Chocofun Big fun comprises of Big crunchy wafer, rich chocolate cream and delicious vanilla cream stripes that is not only Big in size but also Big in taste, Big in looks and great in satisfaction at just Rs.10.

 
The Chocofun Big fun is being launched with extravagant nationwide marketing campaign with the slogan Big fun in tangent with the product proposition. Beautiful Television commercial and Print ad are made where fun has been transcended to the next level connecting to enjoying chocofun with complete satisfaction at new level that we call Big fun.
 
Chocofun is the registered trademark and flagship brand of Sujal Foods Pvt Ltd. It is the market leader in its segment since its inception and confectionery icon of the country. The brand is unanimously popular amongst tweens and equally liked by other age groups.
 
After 15 years of long wait and more than 5 years of R&D, Sujal Foods has confected new chocolate wafer under the brand Chocofun called Chocofun Big fun. Comprehending today’s consumer meaning of fun, satisfaction, trend, style and cravings for chocolate, Chocofun Big fun has been made in big size crunchy wafers that are combined with rich chocolate cream, that is again enrobed with thick but delicious dark brown chocolate and finally garnished with tantalizing and artistic white vanilla cream that is simply the best wafer ever made in Nepal. The product as a whole could be a feast when you are hungry or frolicsome when you want to have fun. You can have it by yourself or share with your friends because it is big. It could be a breakfast, tiffin at school, quick snacks, dessert, birthday gifts or companion when you are in treks. Big fun is manufactured using the world’s latest state-of-art technology, in extreme hygienic condition delivering standardized product while consuming every time
 
Big fun comes in ever popular chocofun branded design in red color but this time it has been further darkened with flair of gold that looks very rich and premium. The novelty in the red has further blossomed with mat effect in the packaging. It is packed in air tight and moisture proof metallic wrapper with artistic presentation while keeping the product safe. The golden arch in the packaging looks royal and signifies the richness of the product inside. This time detail nutritional information has also been presented to clarify the nutrition in the product. Overall product offering has been stated with catchy theme of “Richy chocolate, crispy fun” that truly expresses the big fun. Chocofun Bigfun, with all these novelties, is priced at only Rs, 10, making it a great value for money.
 
The product is available in 60 pc artistic jar for retail, 12 pcs Retail or Gift Pack and 24 pcs mono carton for retail and modern trade outlets with the presentation of international standard. It is available in all retail outlets across the country at the MRP of Rs 10 per unit.
 
Chocofun Big fun is being launched with nationwide marketing campaign with the campaign slogan- BIG FUN. Company primarily focuses on its product expressing its novelty, wholesomeness, deliciousness along with happiness of its consumer in the campaign. A noble television commercial has been made that tells the story of Big fun which is new fun. Television commercial opens with an extravagant, larger than life concert setting where a DJ girl plays music while various groups of dancer and singer perform welcoming the new fun and crowd goes crazy watching the grand and entertaining show. Later on chocofun Big fun is introduced by DJ saying, “this is the Big fun”.  The product introduction starts with golden wafers dipping in delicious, chunky chocolate that eventually signature with white vanilla cream that simply looks very enticing and entertaining.   The whole film is equally complemented with soothing and contemporary pop music that is very catchy and appealing to current Teens. The story ends with the lead character appealing to have chocofun Big fun to have new fun. Same moment has been beautifully captured in print ad, Posters and Radio Jingle.
 
Sujal Foods Pvt. Ltd., a subsidiary of Laxmi Group, has been manufacturing and marketing confectionery products since last four decades offering the best quality confectioneries and it is country’s number 1 confectionery company with a dominant market share. Company has been manufacturing international standard Wafers, Toffees, Candies, Bubble gum and Stick gum. Company owns the most iconic confectionery brands of Nepal: Chocofun, Sujal gum, Sujal Eclairs, Candyman, Fresho and Lovebirds in its portfolio that has been favorite of millions for many years.
 
Sujal Foods is very confident that with this masterpiece: Chocofun Big fun will be loved by its consumer.
 
 
 Let’s enjoy the new fun- Chocofun Big fun.




Sujal Foods Pvt. Ltd. has recently launched Smart Lollypopat Rs. 5 in Strawberry and Rich Caramel flavours. Milky, creamy, delight of both fresh strawberry and yummy caramel are the highlights of new smart lollypop. Kids in this summer will definitely be enthralled with the new taste of this new smart lollypop.Besides, the product is mouthful and available at affordable amount of Rs. 5 per unit. This particular segment is being promoted with the advertisement campaign called creamy, tasty and yummy smart lollypop.
 
Country’s first lollipop, Smart Lollypop is the registered trademark of Sujal Foods Pvt. Ltd.Present in the market for past two decades;Smart Lollypop is already established itself as a popular brand in the lollypop segment. It was first launched at Rs. 2 in Cola flavour and later in Green Apple and Strawberry flavours.

Master confectioners at Sujal have created this noble product to elevate the taste and enjoyment of having fun with lollypop.The top candy of the lollypop looks cute and is round in shape and tempting in flavors. Strawberry gives you the pleasure of creamy fresh strawberry ice cream whereaswith Caramelone can enjoy great tastes of classicCaramel.
 
Both candies come in hygienic plastic sticks and is wrapped in bunch wrap giving exact shape of lollypop and keeping the product safe. The attractive wrapper with the color themeof pink forStrawberry and brownishfor Rich caramel has truly complemented the product contents and flavours. Fun full characters are incorporated in the wrapper with the richness of gold color to elevate the richness of the product.
 
Smart Lollypop is a deposited, hard boiled confectionery, manufactured using the world’s latest state-of-art technology in extreme hygienic condition resulting in a highly standardized product.
 
Both flavours come in a single jar where lollypopsare beautifully presented in cap holes. One jar consists of 80 pcs of lollypop and each unit of lollypop is priced at Rs. 5. The brand is available at all the retail outlets around the country.
 
The company is very confident about this new creation. Both the flavours are very yummy and bound to captivate people with its noble taste. Same inspiration and confidence has been accumulated in its advertisement where deliciousness has been vividly expressed in artistic form with round shaped yummy lollypops popped up in respective rich splashes of colorful cream. The poster also carries the theme line “smart lollypop: creamy, tasty and yummy”. Same theme has been adopted in print ads andother materials.
 
 
Sujal Foods Pvt. Ltd., an ISO 22000:2005 certified subsidiary of Laxmi Group has been manufacturing and marketing confectionery products since last four decades offering the best quality confectioneries, and has the reputation to be country’s number 1 confectionery company with a dominant market share. Company has been manufacturing international standard Wafers, lollypops,Toffees, Candies, Bubble gum and Stick gum. Company humbly brags the most iconic confectionery brands of the Nepal: Chocofun, Smart lollypop, Sujal gum, Sujal Eclairs, Candyman, Fresho and Lovebirds in its portfolio that has been a favorite of millions for many years.
 
Sujal Foods is very confident that with this advertisement campaign, Smart Lollypop will able to convey the message of  deliciousness, fun and enjoyment of consuming Smart Lollypop to all its consumers and win their heart and become  a loveable and fun-filled brand.
 
Come and pop up this mouthful, creamy, tasty and yummy lollypop at Rs. 5.
 



YO YO SWEETS Re. 1/- Launched

Sujal Foods Pvt. Ltd. has recently launched Yo Yo Sweets Re. 1 candy in the market. Yo Yo sweets have been giving fun and happiness to all since last two decades in the Nepali market. People have treasured happiness with Yo Yo at many occasions and moments.
Yo Yo has been delightfully crafted with real taste of milk with irrestible  and playfull elachi center filling.
Mouth full in offering, perfectly blended milky taste with elachi, each candy of Yo Yo would defenatly bring in happy moments and occasions.
Yo Yo sweets is manufactured using the world’s latest state-of-art technology, in extremely hygienic condition delivering standardized product while consuming every time. It is packed in attractive double twist unit wrapper using vibrant red and yellow colour. Yo Yo sweets is offered in a beautiful jar and in a very attractive outer pouch with the presentation of international standard.

Available SKU
8 JARS  x 180 PC
20 PKTS X 100 PC






Rasilo Candy- CHAT- PATA RASILO PACHAUCHA SAJILO
                               
 Sujal Foods Pvt. Ltd has initiated fresh advertisement campaign for its very well confected brand
Rasilo Candy.The Brand has been very popular since last decade offering its “Chat Pata” taste along with the functional values for digestion. The advertisement campaign also highlights consumers experience of enjoying delicious (CHAT PATA TASTE) Rasilo with natural herbs and spices in the form of delightfully confected Rasilo Candy.
 
Rasilo Candy is the registered trademark of Sujal Foods Pvt. Ltd. It is a hard-boiled confectionery, manufactured using the world’s latest state-of-art technology, in extreme hygienic condition delivering standardized product while consuming every time. Rasilo Candy lives with the reputation of its name itself to offer great taste of candy. Of course Rasilo is tasty, fun-filled digestive candies, which appeal to a kids and Youth. Unique Recipe, that is being used in Rasilo are very indigenous. Raw materials used are various  salts, spices and herbs offering unique local taste of sweet and sour with the fun of candy that can be enjoyed anytime and anywhere .Not to forget its digestions values are for great use .
 
It is packed in air tight and moisture proof metallic wrapper with artistic presentation of herbs and spices using dark-brown earthy color while keeping the product safe. It is available in all retail outlets across the country at the MRP of Rs 1 per unit. It is offered in a beautiful jar and in a very attractive gift pack with the presentation of international standard.
The company has focused its advertisement campaign on two expressions. The first and foremost is its unique taste and second is its digestion values. A girl has been projected as a protagonist of our real consumers who has expressed her experience of enjoying Rasilo candy that is not only sweet but also spicy and sour. She is overjoyed with the taste and showing it out as per her enjoyment that the Rasilo offers great delight as per the theme line of the campaign “CHAT PATA RASILO PACHAUCHA SAJILO”. Furthermore, she concludes her experience with the phrase: “Twaka Tuka” that means ultimate satisfaction for spicy taste. The advertisement campaign has been conducted throughout the country with print advertisements, Radio jingles, Posters and Danglers incorporating the same presentation and essence of advertisement theme.
 
Sujal Foods Pvt. Ltd., a subsidiary of Laxmi Group has been manufacturing and marketing confectionery products since last four decades offering the best quality confectioneries, and it is country’s number 1 confectionery company with a dominant market share. Company has been manufacturing international standard Wafers, Toffees, Candies, Bubble gum and Stick gum. Company humbly bags the most iconic confectionery brands of the Nepal: Chocofun, Sujal gum, Sujal Eclairs, Candyman, Fresho and Lovebirds in its portfolio that has been a favorite of millions for many years.
 
Sujal Foods is very confident that with this Advertisement campaign, Rasilo candy will able to tell the enjoyment of Rasilo to all its consumers and win their heart and become a Loveable, fun full brand.
 
 Let’s enjoy the spicy and salty taste of chatpata Rasilo candy.
 
“TWAKA TUKA”